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Related Keywords: America, apparel, cotton, DTC, fibers, Garments, manufacturer, purchasing, supply chain

Getting consumers to take a leap of faith on a direct-to-consumer product is no small feat. Without that hands-on retail experience, how do you convince a shopper that your seams are as strong and your fabric as soft as you’re promising?

Throw in the challenge new brands face building a reputation from scratch, and DTC aren’t left with a wide margin of error. Because of this, some are turning to premium branded fibers as a way to assure consumers that they’re indeed getting what they pay for, every time.

Related Keywords: apparel, bikinis, chemicals, clothes, environment, pestisides, self-cooling, technology, temprature, Textiles

I recently spent two years living in Chicago. As a British person adapting to life in America, I faced various struggles: terrible public transport, the complex rules of baseball, the virtual non-existence of meringues. But none were as all-consuming as the daily struggle to remain at a comfortable temperature. My days were spent either piling on jumpers and thermals, or reluctantly dressing in the lightest materials I could find. Chicago in the winter is so cold that any day above zero degrees is considered balmy.

Related Keywords: apparel, brands, China, Cotton Incorporated, flexibility, marketing

China is still an economic powerhouse, despite the fact that its growth is slowing.

The country’s economy grew 6.2 percent in the second quarter, down from 6.4 percent the period before. It’s the slowest pace since 1992, and a dramatic decrease from a dozen years ago, when growth was 14.2 percent. However, a January research report from eMarketer projected China will overtake the U.S. as the world’s biggest retail market this year. That’s why it remains vital that brands connect with the country, especially at the digital level.

Related Keywords: apparel, China, footwear, Kontoor, Reef, Timberland, Vans, VF Corporation

Apparel and footwear group VF Corporation, whose brands include The North Face, Vans, Timberland and Reef, has reported revenues of $2.3 billion for the first quarter of its current fiscal year, the three-month period ending June 30.

This is an increase of 6% compared to the same quarter last year.

The group’s outdoor segment increased its revenues by 7% to $610.6 million, which included a 9% increase for The North Face. The increase for the group’s active segment was 8% year on year, reaching $1.2 billion; within this segment, Vans increased its revenues by 20%.

Related Keywords: apparel, bales, Brazil, China, clothing, cotton, exports, fiber, market, production, U.S. Department of Agriculture, USDA, world

Cotton is perhaps the most recognized fiber in the apparel market, and is used, either in its pure form or blended with other materials, to make much of the world’s clothing.

The soft, fluffy staple fiber grows in a boll around the seeds of a cotton plant, and the fiber is nearly pure cellulose, the most abundant organic polymer on Earth. Fibers from the cotton plant are spun into yarn or thread and made into fiber, yielding soft, breathable textiles. Cotton is the most widely used natural fiber in clothing today.

Related Keywords: apparel, environment, flexibility, manufacturing, Portugal, sourcing, sustainability, trade, United States, US

While far from the top 10 list of textile and apparel suppliers to the U.S., Portugal is offering the supply chain something it desperately needs: flexibility.

At Texworld USA in New York City Monday, exhibitors in the Portugal Pavilion took an opportunity to bring their competitive offerings to light at a time when sourcing has been upset over changing trade relations, and companies are looking for new places to manufacture product.

Related Keywords: apparel, cotton, fabrics, fiber, fibers, nonwoven, Procter & Gamble, Textile

A walk through the feminine hygiene and baby diaper aisles is proof enough that natural products are enjoying gains in the nonwovens space. In the past few months, two major feminine hygiene brands—o.b. and Tampax were the latest companies to launch cotton products. o.b. organic, featuring 100% certified organic cotton tampons, offers a new choice for women who don’t want to sacrifice protection for sustainability. All o.b. organic tampons are free from chlorine, dyes, pesticides, fragrances and BPA.

Related Keywords: Aditya Birla Fashion and Retail Ltd, apparel, brand, designs, footware, Louis Philippe, Peter England, Van Heusen

Aditya Birla Fashion and Retail Ltd (ABFRL), which owns brands such as Louis Philippe, Peter England and Van Heusen, on Monday said it has acquired a 51% stake in Finesse International Design that retails bespoke ceremonial wear and contemporary apparel for men and women under the Shantanu and Nikhil brand for ₹60 crore.

Related Keywords: apparel, ATSC, Canada, fashion, fibre, ITKIB, marketing, Mills, TESTEX, Textile, Turkey

With Canada’s apparel market forecast to be worth almost 39 billion Canadian (29.66 billion U.S.) dollars by 2020 — a 20 percent increase from 2016 — representatives from more than 20 countries will convene in Toronto next month at the Apparel Textile Sourcing Canada (ATSC) 2019 show to present international trade opportunities to the booming Canadian apparel sector.

Related Keywords: apparel, Bangladesh, BGMEA, Business, export, garment, growth, manufacturing, Shipments

Prices of garment items exported from Bangladesh dipped by 1.61 percent over the last four years, a reflection of the pressure international clothing retailers and brands always put on the garment manufacturers for lowering prices.

If the period between fiscal 2015-16 and 2018-19 are taken into consideration, price per unit of garment items increased only last year by 1.42 percent, according to data from Bangladesh Garment Manufacturers and Exporters Association (BGMEA).