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Two sportswear brands make the list of top 100 brands

Related Keywords: Adidas, Asia, brand, Europe, Interbrand, luxury goods, Nike, North America, sportswear

Interbrand released its Best Global Brands 2019 report, marking 20 years of the agency tracking the world’s most valuable brands. Sporting goods made a relatively sparse showing, with only Nike (up 7 spots to 16th place) and adidas (up 11 spots to 45th place) placing in the top 100 global brands.

Nike future edition shoes help Kipchoge break marathon barrier

Related Keywords: athlete, Berlin, Eliud Kipchoge, Kenya, marathon, Nike, Nike Aeroswift Singlet, Nike Elite Racing Sock, Vienna

Kenyan athlete Eliud Kipchoge succeeded in breaking the two-hour barrier for a marathon in Vienna on October 12. He ran the distance of 26.2 miles (just over 42 kilometres) in one hour, 59 minutes and 40 seconds.

His existing world record, the two hours, one minute and 39 seconds he achieved in Berlin in 2018, still stands because the Vienna run was not in an open competition and involved 41 athletes running as pacemakers. Nevertheless, the Kenyan runner still said that the feat had made history.

Nike powered by renewable energy

Related Keywords: Belgium, carbon footprint, Europe, Geothermal, Ham, hydroelectric, Nike, renewable energy, solar

Nike has opened a new distribution centre powered entirely by renewable energy as part of its ambition to reduce its carbon footprint to zero.

The company says the 1.5 million square feet centre, called the Court, in the Belgian town of Ham, is fuelled by wind, solar, geothermal, hydroelectric and biomass power.

The Court’s rack-supported structure required less steel and concrete, minimising waste and reducing material used in the construction process.

Ruyi Group, the only company signing the fashion pact from Mainland China

Related Keywords: Burberry, China, development, environment, fashion, Gap Inc, Nike, plastic, sustainable, Textile

Thirty-two leading global fashion and textile companies gathered ahead of the 45th G7 meeting to sign the Fashion Pact as environmental protection and sustainable development has become one of the most critical topics of global development. They have committed to achieving practical objectives together in three areas: Climate, Biodiversity, and Oceans, aiming to reduce the environmental impact of the fashion and textile industry.

Fashion pact commits to certifaction of high impact materials

Related Keywords: Adidas, biodiversity, cashmere, climate, cotton, fashion, fashion pact, fibers, H&M, high impact material, leather, luxury, metals, Nike, synthetic fibres, Textile, viscose, wool

Thirty-two luxury, fashion and textile companies have signed a new commitment to protect climate, biodiversity and the oceans of the world, calling the new initiative the Fashion Pact.

Representatives presented the idea of the new agreement to the president of France, Emmanuel Macron, at a special meeting in Paris on August 23. Mr Macron arranged for the leaders of the G7 group of the wealthiest states in the world to see a presentation on the Fashion Pact during the G7 Summit in Biarritz, which takes place from August 24-26.

Technology behind Nike's newest running shoes

Related Keywords: brand, footbed, footwear, investment, Nike, plastic, Premium, rubber, skin, supply chain, technology, TPE

Nike has unveiled its latest innovation in athletic footwear technology: the Nike Joyride cushioning system.

Joyride is a new, proprietary cushioning platform, released Thursday, which Nike is positioning next to the its revolutionary Nike Air technology and its TPU foam-based Nike React collection. Nike says the new system was designed to provide the holy grail of running shoe features—powerful impact absorption combined with superior energy return—all personalized to fit an individual runner’s stride.

8.6% increase in revenue for Koovs

Related Keywords: Being Human, Future Lifestyle Fashions Ltd, Koovs, lifestyle, London, Nike, revenue, traffic

Online fashion retailer Koovs Plc. reported a 8.6% rise in revenues for FY19 to ₹59 crore, up from the ₹54.3 crore reported in 2017-18, according to the company’s annual report.

Koovs’ total comprehensive loss for the year ended 31 March 2019, however, widened to ₹137.9 crore from ₹134.27 crore in the year-ago period, as its operating expenses grew 12% to ₹123.2 crore.

The gross order value stood at ₹117.8 crore down 6% from a year earlier.

Nike and Stone Island collaborate to bring innovative craft

Related Keywords: environment, fabric, Garments, Golf, innovation, Nike, sports, Stone Island

Golf’s fourth and final major of the 2019 season is contested on Northern Ireland’s most challenging 18 holes. Defined by its rolling sand dunes and coastal views, the links course has hosted major tournaments for more than 100 years. Participants, even in July, face cool temperatures and bursts of rain — an environment that requires sympathetic garments.

Only 21% circular fashion target met so far

Related Keywords: circular fashion, design, ethical, fashion, Gap, GFA, Global Fashion Agenda, Nike, Recycle, sustainability, sustainable

Signatories of the 2020 Circular Fashion System Commitment, an initiative launched in 2017 by the Global Fashion Agenda (GFA), will have to hurry up if they still want to reach all the circularity targets they committed to. GFA’s second yearly assessment of the progress made by fashion brands and retailers was published today and the results are rather disappointing: it turns out they have reached only 45 (21 percent) of the 213 targets set.

Flag clothing technically illegal in USA from July 4th

Related Keywords: advertising, America, ban, clothing, consumers, flag, Nike, The Doneger Group, United States

Although Nike has recalled its “Betsy Ross” American flag sneakers, shoppers looking for flag-adorned clothing in stores will have plenty of other options, even though the popular trend is technically illegal.

Nike had intended to release a pair of Air Max 1 Quick Strike sneakers for the Fourth of July that featured a 13-star flag, commonly linked to Philadelphia seamstress Betsy Ross, but said Tuesday it halted distribution ”... based on concerns that it could unintentionally offend and detract from the nation’s patriotic holiday.”

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