“The good thing is that this is about the designing community at large. You could have just graduated out of college, but if you have talent, then Designer Boutique is ready to give you a fillip.” said by Sunil Sethi, FDCI president. FDCI and Amazon collectively hosted a seminar to introduce ‘Designer Boutique’ where the benefits of retailing clothes online were highlighted.
In the opening show of the upcoming Amazon India Fashion Week AW'17 in association with Maybelline New York, the Fashion Design Council of India (FDCI) and The Handloom School - supported by Good Earth, will acknowledge the anonymous makers who create magic with thread, featuring insightful ensembles from 13 illustrated designers.
FDCI in keeping with its commitment of staying true to the Indian ethos, the first day of the AWFW will be dedicated to the celebrations of indigenous handlooms and textiles,
The forthcoming Amazon India Fashion Week Autumn-Winter 2017 which will be an offsite show at the National Rail Museum to feature Muga silk.
Riniki Bhuyan Sharma, President, Golden Threads of Assam, said that they, as a team, endeavour to preserve, protect and promote Muga's purity to take the loom to the ramp and catapult it to the ramps to the world.
Their vision to promote and preserve Muga culture, 'Golden Threads of Assam' is a one-of-its-kind venture that will depict that this ancient craft and contemporary aesthetics can co-exist.
The quintessential Banarasi saree is set for a makeover to fall in line with the changing fashion choices of today’s youth consumer. The opulent Banarasi brocade, which boasts of intricate gold and silver work on fine silk with embroidery, has caught the attention of the government and the fashion industry.
Fashion industry and govt are set to redefine the brocade, it will be seen in new designs, fabric construction and application in not just traditional wear but also Western clothing like trousers and jackets.
The 24th edition of Wills Lifestyle India Fashion Week (WIFW) spring-summer 2015, kicked off on Wednesday, 8th October. This year the emphasis is more on handloom and trade, an organizer said as there will be buyers from countries like the US, Britain and Japan, as also the Middle East, to boost the business aspect of the event.
