Related Keywords: GoCoop, Indian government, Indian handloom market, making products available online, marketplace for handwoven and handcrafted products, MoU, online platform for handicrafts, reduce producer consumer gap, support local craftsmen
India has wonderful treasures that go hundreds of years back, but artisans do not receive their true value, which makes them economically weak. GoCoop, an online platform for handicrafts, has entered into a Memorandum of Understanding (MoU) with the Indian government to support local craftsmen of particular tribes and regions. GoCoop by making their products available online will be reducing the producer-consumer gap.
