Related Keywords: boost online, GoCoop, Indian handloom market, inked agreement, Ministry of Social Justice and Empowerment, rich design, social marketplace, weave
Indian handloom market stands at around Rs 24,000 core and powered by 630 clusters and 600,000 cooperatives. But the artisans fail to get their true value, which makes them economically weak. GoCoop is a social marketplace addressing this issue by making their products available online and reducing the gap between producer and consumer.