Related Keywords: Baluchari, Berhampuri, Bomkai, catering to high-end customer, concept Made in India, defect-free handloom products, emphasis on zero defect, from the state Odisha. included under India Handlooms brand, Khandua, Kotpad, Muga silk, Odisha Ikats, Superior high quality, to improve marketability, zero impact on environment
Superior high quality, defect-free handloom products catering to the needs of high-end customers from the state Odisha will be included under the ‘India Handlooms’ brand launched by the Centre to improve their marketability. The brand has been developed under the concept of 'Made in India' with emphasis on zero defect and zero impact on the environment. It will help give exposure to weavers and improve their living conditions.
