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Use of digital printing technologies for customized fabric program

Related Keywords: digital printing technologies, fabric and crafts, MyFabric, Sewing Studio

The launch is part of JoAnn’s initiative to enhance its branding, merchandising and service offerings. Last June, the company opened a concept store in Columbus, Ohio, that features cutting-edge technology, dedicated community and learning spaces, and custom services and support.

The addition of MyFabric aligns to the Concept Store’s expanded Sewing Studio, as well as its custom Sew & Go service.

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