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The Arvind Store, part of the Arvind Group, one of India's largest integrated textile and apparel companies with a presence in branded garments, is one of the largest manufacturers and exporters of textiles products. It announced the launch of a new vertical, “Arvind”, offering ready-to-wear fashion apparel for men on Monday.
The ready-to-wear brand called Arvind, which will have clothes under three categories of "work, leisure and ceremonial." Kulin Lalbhai, Executive Director, Arvind Ltd, announcing the launch said that these garments will be priced upwards of Rs. 1,299.