Related Keywords: Alternative, clothing, fair trade, Peru, Peruvian organic cotton, spring collection
Peruvian textile makers and Alternative has entered into partnership to create fair-trade clothing. The "Made in Peru" project is the result of this partnership. Alternative, taps into Peru’s ancient textile tradition for its 2014 spring collection. The eco-fashion brand has created six new sustainable fabrics derived from a single type of organic cotton. Cotton originated from Peru 2500 BC and in Pre-Incan times, said Erik Joule, President and Chief Merchandising Officer of Alternative.
