Related Keywords: Assocham, brand consciousness, CAGR, higher disposable income, Indian Kids apparel market, online shopping websites
Kids apparel market in India to witness growth from the current level of Rs 72,000 crore to Rs 95,000 crore by 2016, according to a study conducted by industry body Assocham. It shows that the country's kids apparel market has been growing at a compounded annual growth rate ( CAGR) of about 20 per annum, and this trend is likely to continue at least till 2016.
The main driver for the growth in kids apparel market is the higher disposable income of the parents, peer pressure and brand consciousness among children.
