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Related Keywords: Ecommerce player, geographical indication, master weaver, Najma Heptullah, online retail, partnership with government scheme, platform to market creations, preserve traditional ancestral arts and crafts, promote art and craft, Shopclues, Union minister for minority affairs, upgrade skill, USTTAD scheme for minorities

The e-commerce player Shopclues is in a partnership with the Government’s scheme for minorities, Upgrading Skills and Training in Traditional Arts/Crafts for Development (USTTAD) which aims at upgrading skills and preserving traditional ancestral arts and crafts of minorities.

ShopClues would help beneficiary artisans understand the existing demand in e-commerce market and enable them to cater to it. They would also be able to take advantage of wide reach of the e-commerce platform to market their creations.

Related Keywords: Bangladesh textile exhibition, Dhaka, Fashion design council, fashion show, fine weaves, handwoven textile, heirloom pieces, master weaver, past five decades, weaving techniques

Bangladesh textile exhibition to be held in Dhaka, where the journey of the fine weaves over the past five decades will be on display. Heirloom pieces will be showcased besides a demonstration of weaving techniques by a master weaver as well as installations of tools used in the production of hand woven textiles. A fashion show will be held to add pizzazz and dimension to the event.