Related Keywords: fashion, Malyasia Fashion Week, Matrade, textile export
The Malaysia External Trade Development Corporation (Matrade) is focusing on fashion as it has substantial growth potential and could become Malaysia’s major exports. They also plan to focus on promoting fashion-related programmes this year beginning with the Malaysia Fashion Week to be held in October.
Last year, the lifestyle segment generated RM1.4 billion in sales and they hope to double that this year after the promotion agency signed a memorandum of understanding with Stylo International, a foreign fashion network.
