Related Keywords: Abof product to target audience, Adity Birla Group, business strategy, ecommerce in fashion sector, estimated to grow to USD fifteen billion in five years, revenue target, signaling major change
Aditya Birla Group, India’s leading conglomerate that has significant presence in textile, cement, aluminum and fertilizers, have over the years forayed into sunshine industries like telecom, software and BPO is signaling a major change in Aditya Birla Group’s business strategy towards e-commerce. Now, the $40 billion group is eyeing e-commerce in fashion sector.
