Related Keywords: anti-odour properties, co-brand exclusive denim collection, embedded with silver particles, fabric using R|Elan FeelFresh technology, fastest growing fashion ecommerce player, Mast and Harbour, Myntra, offers anti-microbial, partners, Reliance Industries, RIL
Reliance Industries (RIL) partners with Myntra fastest growing fashion ecommerce player in the country to co-brand its exclusive denim collection "Mast and Harbour made from fabric using R|Elan FeelFresh technology.
R|Elan FeelFresh is one of RIL’s flagship products and they are seeing a lot of acceptance for this technology among the leading apparel manufacturers and brands, said Gunjan Sharma, CMO - Polyester Business, RIL.
