Related Keywords: (APCO), Amazon, Andhra govt, Andhra Pradesh State Handloom Weavers Cooperative Society Ltd., Flipkart, handloom, online platform, online retailers, Snapdeal
The Union Government which is keen to promote cotton fibre and handloom products is lent a helping hand by the online retailers viz. Flipkart,Amazon,Snapdeal.
The Andhra Pradesh Government is holding discussions with these plugged-in retailers to sell handloom products on their website.
This will help in introducing an online platform to the workmanship of the handloom weavers as well as recognition to the ancient tradition, which is one of the prime reasons of the Union Government backing these weavers.