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Official brand cooperation of Gore Wear and Norwegian skiing brand

Related Keywords: apparel manufacturer, Fall/Winter 2018, functional clothing, running apparel

Gore Wear is one of the leading brands for functional, innovative cycling and running apparel and started in Fall/Winter 2018 with its first dedicated XC ski collection as a selected launch. Norwegian company Madshus is the oldest still existing ski manufacturer in the world and one of the globally leading brands for XC skis, boots and poles. Both brands underline their common brand values and their focus on highly innovative premium products in the same market – while offering completely different products: skis (boots and poles) on the one side, apparel on the other side.

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