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H&M, Kering to bring a revolutionary innovation in textile recycling

Related Keywords: come on board, cotton fiber textiles, development partners, from discarded clothing and textiles, H&M, Kering clothing brand Puma, meet fashion industry, rising demand for polyester filament, test commercial viability, textile recycling process, Worn Again

H&M and Kering clothing brand Puma are coming on board as development partners to help test the commercial viability of British upcycler Worn Again's model to meet the fashion industry’s rising demand for polyester filament and cotton fiber textiles.

The chemical-to-chemical textile recycling process used by Worn Again is designed to extract polyester and cotton from discarded clothing and textiles.

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