Related Keywords: inhouse designers, manufacturing readymade garment unit, new designs and marketing techniques, Putthanatham village, stay relevant, stiff competition, tailoring unit, textile showroom
Manufacturing readymade garment units of Putthanatham village in Manapparai Taluk in Tiruchirappalli District of Tamil Nadu have been coming up with new designs and marketing techniques to stay relevant in the market against the stiff competition The new design initiative covers materials both for men and women.
The village till a few decades ago had more than 100 tailors working on any given day.