Related Keywords: aiming to expand business, Amitabh Bachchan as brand ambassador, become market leader, both pan-India, fashionable and innovative brand, GBTL Ltd Grasim, global market, licensed user of TM Grasim, manufacturing of polyester viscose, polyester wool fabric, progress towards strategic goal, signed fashion icon, take brand to a supreme level
GBTL Ltd – Grasim (licensed user of TM Grasim) aiming to expand its business both pan-India as well as in global market, and progress towards their strategic goal to become the market leader has signed ‘fashion icon’ Amitabh Bachchan as its brand ambassador. By roping in Bachchan; the company has demonstrated its intent to take the brand to a supreme level, addressing the market needs and preferences of consumers across the length and breadth of India.
