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Raymond Ltd, a fabric and apparel major that still has a near 60 percent market share in the Rs. 18,000-crore suitings segment, the overall Indian suiting business has seen a slowdown over the years as people opted for more readymade garments. Raymond Ltd to decides to shift its focus to bringing in a lot of innovation, in terms of product offering, into its suiting business to beat an overall slouch in the fabrics market and reverberate well with young consumers.
