Related Keywords: Cotton Australia, cotton industry, Cotton International
A new program is put together by the cotton industry on the core principle that cotton growing is consistent with sustainability, the use of best practice and traceability in the supply chain, was put across by Adam Kay CEO of Cotton Australia and Mark Messura from Cotton International.
They want to convince cotton users that they should be confident that the raw material is responsibly produced and identified.
Unlike the bad old days, cotton growing now uses 40 per cent less water, 90 per cent less insecticide and 30 per cent less land is required to grow the same amount of cotton.
