Related Keywords: aims to be a complete home textile brand, bed and bath linen segment, domestic brand, expand retail network, investment in manufacturing, Ludhiana based company Trident, pillows, planning to add new products, rugs, throws, worlds largest terry towel manufacturer
The Ludhiana based company Trident, world's largest terry towel manufacturer, is planning to add new products which include throws, rugs, pillows as it aims to be a complete home textile brand besides expanding the retail network here.
Trident CEO-India Marketing Rajneesh Bhatia said that the company wants to become an Rs 1,000 crore domestic brand by 2020 by doubling every year. The company wants to achieve these by adding new categories and enhancing brand presence.
