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2024-11-14 16:31:32
Triarchy, Amber Valletta launch plastic-free stretch denim campaign
Triarchy, a Los Angeles-based family-owned denim brand, has teamed up with supermodel and climate advocate Amber Valletta to promote its exclusive Plastic-Free Stretch Denim collection. Valletta,
2024-10-04 16:54:22
Puma launches campaign on leather vs. vegan leather
German sports brand Puma has started an educational campaign to explore one of today’s most discussed fashion topics – the comparison between leather and vegan leather, focusing on the
2024-09-27 16:24:04
Archroma launches Planet Conscious+ initiative for sustainable innovation
Archroma has introduced its "Planet Conscious+" initiative, designed to foster innovation, transparency, and sustainability within the apparel and textile sectors. This initiative builds on the
2024-09-20 16:34:16
Haelixa, OVS partner to ensure cotton traceability in Italy
Haelixa has teamed up with the Italian fashion brand OVS for the second year in a row. Their partnership focuses on marking and tracking cotton grown in Italy, ensuring transparency and trust across
2024-09-19 17:05:20
GOTS, Marple achieve accuracy in detecting organic cotton
The Global Organic Textile Standard (GOTS) and AI firm Marple have achieved a significant milestone in their Satellite Cotton Monitoring Project in India, using AI-driven technology to detect
2024-09-13 18:22:40
Birla Cellulose advances sustainable fashion with latest innovations
Birla Cellulose, the leading pulp and fiber division of the Aditya Birla Group, continues to push the boundaries of sustainable fashion with the introduction of three groundbreaking
2024-09-12 16:39:05
PYRATEX, Recover to Launch premium recycled fabrics
PYRATEX, a leader in sustainable textile innovation, has teamed up with materials science company Recover to create a new range of recycled cotton fabrics. The collaboration aims to offer
2024-09-09 16:11:56
AbTF’s report highlights progress in African cotton cultivation
The Aid by Trade Foundation (AbTF) has released its annual report on the progress of the Cotton made in Africa (CmiA) initiative, showing positive developments since 2022. The report revealed that
2024-09-09 16:05:06
Outerknown, Aware launch first traceable product
Blockchain-based traceability platform Aware has teamed up with sustainable clothing brand Outerknown to release its first traceable product, a men’s blanket shirt. Outerknown plans to integrate
2024-09-05 16:46:26
Dondup, Bluesign partner for sustainable denim initiative
Italian denim brand Dondup has teamed up with Swiss material verification firm Bluesign as part of its global Denim Initiative, launched in March 2023. The initiative includes a wide network of
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