greenwashing | YnFx - Part 3

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2022-04-07 17:13:09

Sustainable lifestyle brand Thought launches new brand identity and website

Australia-based sustainable lifestyle brand, Thought, has unveiled a new website and brand identity that focuses on the advantages of living sustainably. The Spring 2022 collection will be

2022-03-21 08:14:51

Green Story raises 1.1 million euros in funding

Green Story, a platform enabling fashion brands to measure and communicate their sustainability efforts, has raised €1.1 million (US$1.2m). To advertise their credentials and increase

2022-03-15 14:06:01

Adidas and TrusTrace partners on near-time supply chain traceability

Sportswear brand, Adidas, has announced that it is an early adopter of TrusTrace's newest supply chain system, which allows for near real-time material tracking. Katja Schreiber, Senior Vice

2022-03-14 13:49:44

TrusTrace launches traceability solution to improve fashion industry transparency

Stockholm-based Software solutions provider TrusTrace, has launched TrusTrace Material Traceability & Compliance, a one-stop solution that provides near real-time material traceability. The

2022-03-10 09:52:07

The Movement raises €1M pre-seed round to reduce impact of textile industry

Dutch start-up The Movement, the company behind the sustainable solutions Polylana® Fiber and Aware™ claim validation technology, has announced that it has successfully raised €1 million

2022-03-04 05:59:51

MakersValley launches Orma traceability and transparency marketing suite

Online B2B fashion sourcing platform MakersValley, has launched a beta version of online traceability and transparency marketing suite for B2C fashion brands named – Orma. Orma helps garment,

2022-02-08 11:27:19

Klarna partners with Good On You to launch sustainable collection

Leading global retail bank, payments, and shopping service, Klarna, has launched its first set of ongoing shoppable Sustainable Collections in the Klarna App in collaboration with Good On You, the

2022-02-04 08:06:07

Tailorlux announce strategic collaboration with Aware

Tailorlux GmbH and Traceability solutions specialists, Aware™ have announced a global strategic alliance, combining Tailorlux' patented textile tracer technology with Aware's next-generation

2022-01-10 10:31:23

Weird Fish partners with Green Story to improve eco transparency

UK-based clothing brand, Weird Fish, has partnered with sustainability platform Green Story to add environmental impact indicators to its website, increasing transparency with customers about the

2021-12-23 12:05:54

Nisolo launches world’s first sustainability facts label

Ethical fashion brand Nisolo has launched the Sustainability Facts Label on December 15, 2021. The label allows consumers to check the impact each product has on the planet and on the people who

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