Vans, a streetwear and footwear manufacturer, just introduced its first sustainable shoe collection, reshaping decades-old manufacturing techniques. In honor of what would have been the commencement of the Van’s Warped Tour, the shoe company chose to kick off summer by releasing an inventive collection of its classic footwear.
Four of the most popular shoe styles will be featured in the new Eco Theory collection, which will be made entirely of ethical materials that encourage a vegan and ecologically friendly industry.
The reinvented shoe collection will include the SK8-Hi high tops, the lace-up Authentic sneakers, the Style 36 classics, and the vintage Slip-Ons. The recognizable Vans range can now be purchased with complete environmental awareness, moving away from harmful production practices. The company’s decision demonstrates its increased commitment to sustainability, as it departs from traditional industrial practices.
Dan Gudauskas, a sponsored Vans athlete and professional surfer, remarked, sustainability has to be at the forefront of Vans for the future. It’s an incredible opportunity to own the space and contribute to a more environmentally friendly manner of producing.
The most significant distinction between the Eco Theory and previous Vans collections is that the firm has abandoned harsher fabrics such as suede, petroleum-based rubber, and chemical dyes. To reduce its environmental impact, the new collection uses natural rubbers, hemp, organic cotton, cork, and water-based glues and dyes.
The new SK8-Hi Decon 38 high tops are made entirely of organic cotton and interwoven with hemp fibers. Vans used responsibly sourced natural rubber instead of conventional rubber for the soles, which is less harmful to the environment.
Vans’ commitment to sustainability is the latest in a long line of firms that have changed their manufacturing processes to support vegan and ecologically friendly practices.
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