Rent the Runway and Amazon Fashion to launch pre-loved offer

Subscription-based online rental service, Rent the Runway has partnered with Amazon Fashion which sees it launch a storefront on the marketplace’s website to offer a variety of its pre-loved and Design Collective apparel.

There will be hundreds of designs from over 35 labels, including casual wear, workwear, eveningwear, and basics, among the rental brand’s pre-loved goods.

Additionally, in addition to its own website, Rent the Runway will also make a special selection of products from its Design Collective available through Amazon Fashion.

Select designers are given the opportunity to produce limited-edition collections using Rent the Runway’s own data and insights thanks to the project.

With the use of this alliance, the business wants to strengthen its position as a platform for designer companies to connect with consumers by giving them a bigger presence online.

Jenn Hyman, Rent the Runway’s co-founder and CEO, said that working with Amazon Fashion provides Rent the Runway enormous brand visibility. They also display demand for their products beyond their community and allow more people to experience unique data-driven fashion from their top design partners.

Recent Posts

MANTRA, NABL launch specialized medical textile testing training

The MANTRA in Surat has partnered with NABL, a division of the Quality Council of India, to offer a specialized…

10 hours ago

ReHubs, AMI to launch Textiles Recycling Expo in Brussels

ReHubs, a European hub focused on textile-to-textile recycling, is teaming up with event organizer AMI to launch the Textiles Recycling…

10 hours ago

ReBioCycle project to revolutionize bioplastic recycling

The four-year ReBioCycle project seeks to advance recycling technologies for bioplastics such as PLA and PHA with €7.5 million in…

11 hours ago

MPs urge UK to block forced labour goods

Labour MPs urge the government to introduce legislation to prevent products linked to forced labour in China’s Xinjiang region from…

1 day ago

AbTF joins “Make the Label Count” for transparency

AbTF has joined the Make the Label Count initiative, a coalition aimed to ensure fair and transparent sustainability evaluations for…

1 day ago

MCM uses vegan leather eco-friendly handbag collection

MCM has unveiled its first handbag collection crafted from Mirum, a plastic-free and vegan leather alternative, reflecting the brand’s sustainable…

1 day ago