Raymond to build up brand presence in Middle East and South Asia

Raymond, fabrics and garments company as part of its overseas push is now planning to build up its brand presence in the Middle East and South Asian countries. The company is also supplying fabrics to leading garments manufacturers in the US, Europe and Japan.

Sudhanshu Pokhriyal, president (suiting) Raymond Limited said that their products get acceptance in 55 countries. Now they are aiming to make the brand Raymond even stronger in the Middle East and South Asia.

He said that the company recently opened an office in Dubai, which would look after the middle eastern markets.

Talking about textiles division of Raymond, he said that it contributes about 35 percent to the overall revenues. The division’s revenue in last fiscal was Rs 2,300 crore, which was expected to grow at 10 per cent year-on-year.

For Raymond in terms of sales eastern region is the biggest and largest portion of sales comes from the retail outlets and multi-branded outlets.
Regarding the suiting business, it is growing in single digit, which was mainly due to the sluggish economic growth.

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