Polarn O. Pyret, the premium kidswear retailer, has introduced PO.P Second Hand, a new resale business, with the support of Clipper Logistics.

The Swedish company runs a website, 15 standalone stores, and concessions in the UK and ROI. Through the new PO.P Second Hand service, customers will be able to seamlessly trade in their gently used items, regardless of where they originally bought them, thanks to a website plug-in created in collaboration with Tern Eco.

Since Clipper began managing Polarn O. Pyret's logistics ten years ago, the brand's operational footprint has increased by 140% and its average weekly units have increased by 400%.

Clipper is providing better reverse logistics for the new PO.P Second Hand service, including quick turnaround, enhanced quality control, relabeling, steaming, pressing, repair services, quality inspections, and product photography.

Mats Nilsson, managing director of Polarn O. Pyret UK, said that their goal at PO.P has always been to provide outstanding, long-lasting clothing. At least three growing kids should possess and wear their clothing. With the help of PO.P Second Hand, they and their clients will be able to advance this objective and keep the clothing revolving around, exactly like the globe. The future of fashion lies in it. Because of Clipper's specialized capabilities, they were able to expand this specific service and make it available to all of their clients throughout their whole product line.

Tony Mannix, CEO of Clipper, said that for more than 10 years, PO.P. has had tremendous growth. As they commit to circular fashion, they are happy to help them further on their sustainability path. Through a grasp of their strategic direction and development ambitions, their work with PO.P illustrates their capacity to actually provide value to organizations.

In accordance with the new program, Polarn O. Pyret will buy back any previously owned things and provide a voucher that can be applied to either a new purchase or another previously owned purchase on its website, allowing customers to easily shop for both new and previously owned items.

With open pricing and accessible shipping labels, the brand tries to make trading-in as simple as possible. No matter how old or where it was acquired, it will buy back any item and cover the expense of returning the item.