Noble Biomaterials, a global supplier of odor control and antimicrobial solutions for soft surfaces, has announced two significant partnerships for its Ionic+® technology platform. The advanced, fully recyclable performance apparel fabric, ‘PRISM,’ will be sold by e.dye® Waterless Color Systems. In home and bedding category, Beverly Knits has become the first fabric partner to offer the full range of mattress-ticking fabrics using Ionic+.
“Since launching our Ionic+® Botanical product last year, and Ionic+® Pro this year, we are making strong market strides. Both products have EPA registrations, giving brands the flexibility to discuss odor management, odor control, anti-odor, and antimicrobial properties as needed. This flexibility in messaging is a distinct advantage in the global market,” said Allon Cohne, SVP of Ionic+ and CMO at Noble Biomaterials.
In March 2023, Noble launched Ionic+ Botanical, utilizing an innovative citric formula that received EPA registration, complementing Noble’s existing Ionic+ extruded yarn program. This year, Noble improved the yarn performance, offering an enhanced permanent solution inherent to the yarn. This product, now sold as Ionic+ Pro, uses a sodium silver-based yarn extrusion process to achieve permanent odor prevention.
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