Categories: Animal Welfare

Moncler pledges to go fur-free by end of 2023

Luxury fashion brand, Moncler, has announced that after AW23, all animal fur obtained from specially bred or wild-caught animals would be removed from all of its collections.

The Italian fashion house hopes that this pledge will draw attention to its ethical business practices and build on the brand’s long-standing relationship with LAV, an Italian animal rights organization, as a Fur Free Alliance representative.

More than 1,500 brands from around the world have pledged to stop wearing fur and have joined the international Fur Free Retailer movement.

Fur Free Retailer connects fur-free businesses with ethical shoppers. Its online list informs customers about a retailer’s fur policy and attempts to persuade businesses to go fur-free.

Moncler joins a growing list of multinational businesses, including Armani, Gucci, Prada, and Yoox Net-a-Porter, in pledging to remove actual fur from their ranges.

Simone Pavesi, LAV Manager for the Animal Free Fashion Area, said that LAV applauds Moncler for making the responsible decision to permanently abandon animal furs from its collections. Their commitment to Moncler and other fashion firms continues to grow as they work toward new goals for a more sustainable fashion industry and animal protection.

Claire Bass, Executive Director of Humane Society International UK, said that they’re happy that Moncler will stop purchasing fresh fur this year as part of a positive engagement with Italian animal conservation group LAV. They urge the UK government to reflect the popular and corporate opinion and bring forward legislation to outlaw the sale and import of fur as another major company make the sustainable and humanitarian decision to terminate all involvement in this horrific trade.

Recent Posts

Uncaged Innovations partners to launch leather alternative

Biomaterial company, Uncaged Innovations, has collaborated with ten independent fashion brands to launch Elevate, a new eco-friendly luxury leather alternative.

23 hours ago

Rudolf enhances digital pigment printing

Rudolf introduced the Digital Pigment Printing Toolbox, a package of pre-treatment products to improve the quality and sustainability of pigment…

23 hours ago

Aquafil Group unveils sustainable yarns

Aquafil Group, the innovator behind ECONYL regenerated nylon, has launched the ECONYL Bespoke Collection that mimic the aesthetics of natural…

24 hours ago

GTT and Golden Long John pioneer sustainable textile processes

Green Theme Technologies (GTT), has partnered with Golden Long John to advance environmentally conscious fabric dyeing and finishing processes.

2 days ago

KOLAB Collection launches NFC-tagged clothing line

KOLAB Collection, a leader in sustainable fashion, has revolutionized the industry by launching NFC-tagged clothing line as part of its…

2 days ago

Advance Denim, Lenzing, and Asahi Kasei launch sustainable stretch denim

Advance Denim, Lenzing’s, and Asahi Kasei have teamed up to launch the LoopTy Collection, a series that combines functionality, style,…

2 days ago