Levi's
Levi’s marked 501 Day—the anniversary of its iconic blue jean’s patent—by unveiling five pairs of oversized 501 jeans across the U.S. These jeans, each standing at 12 feet tall and approximately five times the size of a standard pair, showcase the brand’s legacy.
Replicating every detail of the original 501 design, these Giant 501 Jeans include the Levi’s Red Tab, stitched arcuate on the back pockets, five-button fly, leather patch, and shrink-to-fit fabric. While a regular pair of 501s requires 1.5 yards of denim weighing around 2 lbs., each giant pair needed about 15 yards of denim weighing 20 lbs. The creations were crafted by Levi’s Eureka Innovation Lab, with each taking three days to make compared to two hours for a standard pair.
The Giant 501 Jeans are displayed at Levi’s stores in Brickell City Center (Miami), 5th and Broadway (Nashville), Victoria Gardens (Rancho Cucamonga, Calif.), Easton Town Center (Columbus, Ohio), and Ala Moana (Honolulu).
Verretex has entered into a partnership with Fiberloop, a developer recycling machinery, to strengthen circularity in glass-fiber composite applications.
Polartec has been awarded an ISPO Award 2025 for Montura’s FW26 apparel featuring Polartec AirCore, the industry’s first truly air-permeable…
The 10th edition of Techtextil India 2025 underscored how industry dialogue and collaboration are strengthening India’s ambition to expand high-value…
Best Awning Company, a Denver-based provider of shade solutions, has announced the launch of eco-friendly fabric options for its retractable…
Everbloom has created a materials science–based artificial intelligence system called Braid.AI, making it possible to develop fibers with different features.
Carbonova, which produces carbon nanofibres (CNFs) from greenhouse gas emissions, has closed an oversubscribed C$5.1 million equity financing round.