IKEA has launched its first-ever fitness collection, DAJLIEN, aiming to promote a healthier lifestyle at home and make workouts more accessible. Recognizing the importance of addressing physical health concerns, IKEA's new collection, DAJLIEN, merges training equipment with stylish decor to encourage an active lifestyle.

Based on recent findings that 34% of Indians consider physical health a top concern, the DAJLIEN collection offers multi-functional solutions designed to seamlessly integrate exercise into daily life. The versatile collection features 19 products, including exercise mats, portable speakers, a training bench that transforms into storage, an air purifier, and mint-green weights, all designed to blend effortlessly with minimalist home decor.

The DAJLIEN collection employs a fresh palette of soft and bold greens, greys, and bright yellow. Akanksha Deo, a Designer at IKEA of Sweden, highlighted the collection's understanding of home design and exercise challenges. Drawing inspiration from real homes, the products address the struggle of balancing motivation, limited space, and busy schedules. The DAJLIEN collection aims to provide ingenious solutions, seamlessly combining functionality with design, empowering individuals to embrace an active lifestyle within their unique spaces.