Ethnicwear brand House of Chikankari has forged a partnership with Unicommerce to bolster its e-commerce operations and elevate the post-purchase experience for its customers. The collaboration with Unicommerce is poised to propel the brand's growth initiatives and elevate the shopping experience for its clientele. By leveraging Unicommerce's expertise, House of Chikankari aims to address challenges such as unsynchronized inventory, inefficient returns management, improper order allocation, bulk order management, and logistics handling.
Aakriti Rawal, CEO of House of Chikankari, expressed enthusiasm about the partnership, stating, "We are continuously expanding our footprint across the country, and our focus is to make the best use of technology to reach our audience. Unicommerce’s innovative SaaS platform provides an end-to-end solution for our e-commerce supply chain."
Kapil Makhija, Managing Director and CEO of Unicommerce, highlighted the brand's remarkable growth trajectory and affirmed Unicommerce's commitment to supporting rising brands in the country. He emphasized Unicommerce's role in facilitating House of Chikankari's expansion by developing a highly efficient supply chain system for their e-commerce operations.
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