A company that specializes in converting non-recyclable mixed waste plastic into hydrogen and other carbon-free fuels has entered into a strategic partnership with Ethical Fashion Group (EFG), which was co-founded by fashion industry veteran and former British Fashion Council chair Harold Tillman CBE.

With their collaboration with Hydrogen Utopia International (HUI), garment producers, suppliers, and retailers are now able to address the environmental effects of their products, which may be made entirely or in part of non-recyclable plastics like polyester and polyamide.

EFG and HUI, which is traded on the London Stock Exchange, will provide garment suppliers and manufacturers a "ground-breaking Fashion Pollution Solution."

FG connects 60,000 fashion companies in 140 nations with eco-friendly suppliers worldwide. It joins leading global industrial gases and engineering company Linde and Electron Thermal Processing as strategic partners of HUI, which aims to become one of the top new businesses in Europe with a focus on converting non-recyclable mixed waste plastic into carbon-free fuels, new materials, or distributed renewable heat.

Tillman, who is one of fashion's best known names and a former owner of Jaeger and Aquascutumn, said that the technology developed by Hydrogen Utopia means that, for the first time ever, the fashion industry can be part of the solution to the epidemic of plastic pollution facing the planet, instead of part of the problem. He has spent his whole career in the fashion industry, therefore he is passionate about the urgent need for apparel producers, suppliers, and retailers to address the environmental harm they create and to adopt ethical and sustainable production.

Tillman said that by addressing their addiction to plastic items, the Ethical Fashion Group assists them in doing this and this strategic alliance with HUI has the potential to alter the global apparel business."

Aleksandra Binkowska, founder, and chief executive of HUI, said that the support of Mr. Harold Tilllman for the work being done by Hydrogen Utopia International is a great honor. Inadvertently purchasing more than one trillion articles of apparel each year that are headed for landfills or incinerators, consumers are clothing themselves in plastic. For the first time, manufacturers will have access to technology through our Fashion Pollution Solution that transforms these products into hydrogen fuel with the same quality as road gasoline, which will power the upcoming generation of carbon-free cars.