Dow Water and Process Solutions (DW&PS), market leaders in reverse osmosis (RO), ultra filtration (UF) and ion exchange resins. The company as part of its awareness campaign on water treatment solutions recently reached out to textile units located in the knitwear hub of Tirupur by organising a seminar on ‘Water and Business Quality’.

Around 170 textile dyeing stakeholders are said to have attended the event.

DW&PS is ready to collaborate with the textile segment in Tirupur by positioning its Silvadur solution to address waste water treatment.

Terming it a successful outreach programme, John Patrin, Global Marketing Manager, DW&PS, and Katariina Majamaa, Global End User Marketing Manager, said that the synergies were further enhanced after the company made a presentation ‘Innovations in Hygiene Fabric’, showcasing solutions of its product Silvadur.

Tirupur units are not alone. Such issues are faced by textile mill owners across geographies, Majamaa said, highlighting some of its innovative technologies, and underscoring the company's objective in helping industries and people get more out of every drop of water

While the seminar focused on textile wastewater solutions, there were discussions on specific technologies including DOW FILMTEC Reverse Osmosis, DOW Ultrafiltration and TEQUATIC PLUS Self-Cleaning Particle Filtration, which, according to company sources, offer best-in-class solutions.

Dow's cutting-edge SILVADUR(TM) Antimicrobial advanced mode of action is both chemical and biological. It’s fully compatible with moisture management systems and chemicals and dyeing agents. It can help meet by eliminating odour-causing bacteria from fabric.

Dow Microbial Control also engaged the audience in a special segment about the growing consumer demand for apparel and other textiles that stay fresher longer.