Chloé, a luxury French fashion house, has published its first sustainability report, since committing two years ago to shift toward a purpose-driven business strategy that integrates social and environmental sustainability.
The Maison’s slogan, ‘Women Forward. For a Fairer Future,’ guides every decision it makes and is based on the concept that empowering and elevating women benefits society and the world.
Chloé has many quantifiable objectives and initiatives based on four pillars as part of its long-term sustainable plans: Fair and Equal Opportunities for People, Responsible Sourcing, Positive Impact on Communities, and Impact on the Planet.
The design brand reports in its first sustainability report that it has met or surpassed 18 of its 20 goals for 2021. This includes becoming a B Corp certified company, sourcing 59% lower impact items on average in each ready-to-wear collection, 13% fair trade sourcing, and a 19% reduction in greenhouse gas emissions per product.
Other accomplishments include giving 0.26% of revenue to gender equality efforts and guaranteeing that all of its employees have a sustainability-related target in their performance objectives.
Commenting in the report, Riccardo Bellini, president and chief executive at Chloé, said that 2021 marked their first achievements, such as B-Corp certification as well as significant progress in increasing the amount of lower impact materials used in their collections; Fair Trade and women-led social enterprise sourcing; transparency; community projects, and the first step toward a more diverse and inclusive work environment. Importantly, they have decreased their carbon impact by 19% compared to 2019 – exceeding their expectations.
Bellini added that they’re glad of their success, but they recognize that the road ahead is long and that many areas still require improvement. This year’s great development motivates them to set even higher goals for the coming year, and to push ourselves, even more, to harness creativity, craft, and savoir-faire so that Chloé remains a deliberate force for positive change.
Earlier this year, the French label announced the development of the industry’s first social effect assessment tool, which will measure, analyze, and visualize social impact to assist drive decision-making in sourcing strategy and product design.
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