Birla Cellulose x Ka-sha
Birla Cellulose, part of the Aditya Birla Group, and Pune-based fashion label Ka-sha have formed a strategic alliance to launch a range of handcrafted and environmentally friendly products under the “Roz” brand.
Central to this collaboration is the use of the Reviva-M grade circular yarn blend, which includes native kala cotton, Birla Cellulose’s Birla Excel fibers, and cotton pre-consumer waste. These materials are crafted into stylish and comfortable garments, ideal for regular use, each piece featuring subtle yet significant details.
The “Roz” line has garnered significant praise for its ethical production practices and sustainable origins. The design-led brand aims to elevate India’s textile sector by blending style with ease of maintenance, showcasing a commitment to both fashion and environmental responsibility.
Nikwax has unveiled its latest innovation, the Direct.Dry Down line, setting a new benchmark in waterproof down with great performance…
Wrangler x Accelerating Circularity jeans are proving that post-consumer and post-industrial cotton can be effectively reused in everyday clothing.
Swiss cleantech innovator Bcomp has partnered with Japanese composite specialist Tras to bring natural fibre solutions to the world of…
Researchers from MIT and Lincoln Laboratory are developing innovative bioabsorbable fabrics that replicate how soft tissues naturally stretch.
A research team at the University of Limerick (UL) has introduced a groundbreaking method for producing carbon fiber through their…
Circ, Circulose, RE&UP, and Syre, have joined forces to create the T2T Alliance, an initiative focused on driving policy changes…