Tesco is rolling out ‘digital passports’ for its F&F clothing line as part of a broader effort to enhance supply chain transparency across the European Union. This move aligns with new EU regulations that require companies to provide detailed information about the origin and environmental impact of materials used in their products.

Under these new regulations, set to be phased in over the next eight years, companies operating in the euro region must issue digital product passports (DPPs) for various industries, including fashion. These DPPs will provide customers with comprehensive details about each item’s materials and environmental footprint, reflecting Brussels’ push for greater supply chain openness.

In addition to the transparency initiative, retailers must now comply with stricter inventory management guidelines, which prohibit the disposal of unsold clothing. Non-compliance could result in fines and a ban on selling goods within the European Union.

Joe Little, Tesco’s head of the technical department, highlighted the significance of this development, stating that DPPs mark a critical step forward in promoting sustainable and circular practices. The move follows in the footsteps of other brands, such as M&S-backed Nobody’s Child, which introduced digital product passports earlier this year to strengthen their commitment to sustainability and transparency.