Morocco’s industrial strategy has made textiles a priority. SEFITA, Moroccan textile company plans to install two manufacturing lines in the Ivorian capital by January for the production of 12,000 uniforms a month and over 144,000 per year as it has won a $1 million contract to manufacture uniforms for Ivorian police and military.

The contract was signed in the presence Moroccan ambassador to Abidjan, Abdelmalek Kettani. SEFITA will execute the contract via SEIFA; a local company based in the West African country, which has long been a traditional partner of the Ivorian armed and security forces.

The project will generate 150 direct jobs and 75 indirect employments. SEFITA will also share its know-how with its partner through training of local work force.

The Moroccan company, set up in 1943, belonging to the Tazi family and specialized in military clothing and administrative clothing has also a branch in France through which it supplies uniforms to some regiments of the French army and some auxiliary forces. New York police also commissions SEFITA uniforms.

Sefita, which operates in the European and American uniform markets, changes its vision and turned to the South and conveted the African market notably Côte d'Ivoire.

However, American market remains very important for Moroccan textiles and garments and is aided by the free trade agreement between the two countries.