New York-based fashion tech company, RANDOM AI, has unveiled its Minimum Viable Product (MVP) designed to revolutionize fashion design through AI customization. Crafted by CEO Juan Atuesta and CMO Andres Fonseca, the platform empowers consumers to actively engage in the fashion design process, reshaping the relationship between individuals and brands in the industry.
The platform offers a diverse product range, including T-shirts, Oversized T-Shirts, Eco Bags, Champions Long Sleeve Shirts, and Tank Tops. These items can be personalized through an intuitive web interface. At the platform's core is an advanced AI editor that enables users to create personalized designs. The AI suggests images and patterns based on user input, allowing further customization and application to the garment's front or back, introducing a new era of personalization in fashion.
Andres Fonseca, CMO, highlighted the technology's potential, stating, "Our AI serves as a bridge between imagination and reality, enabling individuals to express creativity and brands to establish a deeper, more personal connection with their audience. This signals a new direction for the future of fashion – one that is inclusive, innovative, and closely intertwined with each individual's unique identity."
Furthermore, RANDOM AI's platform is designed to strengthen the relationship between brands and consumers. By integrating AI-driven customization into their product offerings, brands can engage with their audience more impactfully, fostering loyalty and reshaping the overall fashion experience.
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