Pakistan is a huge market which offers excellent opportunities to Romanian businessmen in various sectors of the economy particularly the textile sector, said Ambassador of Romania, Emilian Ion while speaking at a meeting during his visit to Pakistan Textile Exporters Association (PTEA).

According to him, although trade volume between Pakistan and Romania has been improving with balance of trade in favour of Romania but this volume was not depicting the real potential and can be improved further as huge potential to enhance trade exists between the two countries.

Both countries have been enjoying historical friendship and traditional cooperation in many fields for the past many years but more efforts must be made to further strengthen ties by holding business to business meetings, exchange of trade delegations and other such initiatives.

Emilian Ion stressed that Pakistan had great untapped potential which could be well utilized by cementing relationship between the business communities of both the countries. There is a dire need for exploring potentials in trade and commerce at bilateral level as well as at the EU level.

While, chairman PTEA Asghar Ali welcoming the Romanian Ambassador said that Romania is an important trading partner of Pakistan within European Union. There are many significant opportunities for Pakistani and Romanian businesses to create long lasting and highly valuable commercial partnerships.

Pakistani textile exporters have been traditionally concentrating on European and American markets in the past and had built good reputation in Home textiles and made ups, especially in bed linen. It is the right time to re-design existing trade strategies to have a wider and pragmatic co-operation in trade and investment.

Both countries are two potential economies but the bilateral trade between the two countries is negligible which need to be enhanced.